In 2018, a Copenhagen City Heart Study was published via the Mayo Clinic which found that playing tennis added 9.7 years to people’s lives. The contributing factors were not just benefits gained from physical activity, but also from the social relationships formed by being part of a tennis community.

Given all this, I was super intrigued to speak with founder Mark Pesahovich in our latest release of ‘start-up stories’ to hear how he’s looking to re-invent recreational tennis with a community-based platform named Tenni. We hope you enjoy the highlights from our conversation.

It’s no secret that mental health has become a topic evermore top-of-mind in the cultural conversation. Over the last 10 years we’ve seen a nationwide increase in mental health-related challenges by 250% for a subset of one group in particular, the student-athlete. We sat down recently for a truly inspiring conversation with Erik Poldroo, Co-founder & Chief Operating Officer of The Zone, a personalized mental wellness platform for student-athletes and their athletic programs. We spoke about their origins, purpose, fears, frustrations, and pivots. The Zone is gaining momentum in the market as they bring their solution now to a collection of marquee university athletic programs inside America. Based on our conversation, it’s easy to see the positive impact they have already started to make.

An estimated 85% of golfers play for money, it's a natural motion that's always been embedded in the game where even Mary, Queen of Scot's played a money match before her wedding day! Recently we enjoyed a fascinating conversation with co-founder of LoopGolf, Thomas Reinholm. Loop is a peer-to-peer betting app built specifically for golf. Thomas and I spoke about Loop’s origins, where the game of golf is heading, the Loop brand, and what its future could look like.

For our latest edition of ‘start-up stories’ we connected with to Rod Foley, Dave Lambert, and Greg Newman, founders of 5AM Brands, to hear about their story and how they’re looking to disrupt the tennis footwear category with a new challenger brand Frank Works. Here’s a look our conversation:

For our latest edition of ‘start-up stories’ I had a blast talking to Dave Benson, founder of SuperQuickQuestion about their story, brand, and some major lessons from their journey thus far. Here’s a look our conversation:

For our latest edition of ‘start-up stories’ I had the pleasure of talking to Calloway Cook, founder of Illuminate Labs about their story, brand, and some major takeaways from their journey thus far. Here’s a look our chat:

One of the most energizing aspects in the start-up space is talking directly with founders and getting to peak into their world to see the creativity, innovation, and passion that emanates. Recently, I had the pleasure of talking to Darius Willis, founder of Willis Sports Organization about his story, their brand, and some key learning’s from the journey thus far. Here’s a look their ‘start-up story’:

One brand that has seen a meteoric rise the past several years in prominence, reach, and influence is TikTok. I decided to reach out to someone working directly on the brand today that’s also a leader in the space. Jeff Boron is the Global Head of Marcoms at TikTok and is helping monetize the platform by bringing genuine opportunities to businesses and its user base. We began our conversation at the highest level.