bring your Brand to life
Here’s some of our favorite resources to help validate your strategy and create the right assets to tell your story.
survey creation
Qualitative analysis
concept testing
As you begin wanting to learn more about a core audience, products, or business space, survey monkey provides a lot of flexible options to create your own survey with a back end analytics that’s simple enough for a novice researcher to understand while still providing analytical tools to summarize your learnings.
Even with a lean staff you still will want to take advantage of the valuable insights that come from 1:1 or Focus Group interviews. Dovetail is a qualitative research platform that allows you to organize, tag, and identify patterns from your conversations. With the help of AI - the more conversations you have the more useful this tool becomes.
A great tool, that can help you gauge product market fit by sharing a brief concept statement with specific audiences. Idea Check then breaks down the audiences feedback to help you continue to gain objective input on your concept.
d.i.y. graphic design
Canva is the perfect design tool to thoughtfully and beautifully layout out collateral, social media tiles, and graphics to communicate your brand through a wide selection of layout templates, fonts, photography, and illustrations. There’s free options as well as Pro level pricing with a broader range of capabilities.
VIDEO EDITING
Looking to create video content without a green screen? This program allows you via either mobile or desktop to record, edit, pull in backgrounds, and layer in text and graphics regardless of your production background. Beyond that, there’s many more capabilities to create a professional looking video in a short amount of time.
logo design
The Tailor Brands “Logo Maker” quickly generates a wide range of styles and options in a variety of file formats. The interface is super intuitive and it also has a style guide and options to create collateral material using your new logo and color scheme. The pricing is budget friendly for start-ups.
website builder
No coding needed to spin up a website. There’s a wide range of templates available for the style and look that reflects your brand. It’s also a site that can grow and scale with your company, with lots of e-commerce, social plug-ins, blogs platforms, and marketing communication tools to promote your brand.
Free lance creative
It’s impossible to lead a new company and have the skills and expertise for every facet of your business. Fiverr is a robust platform with a roster of creative talent that can help design the marketing materials your business needs. The platform does a great job of listing out the types of jobs as well as being able to review the style and type of creators you want to hire for specific projects within your budget.
Have other suggestions for categories or companies we should add or evaluate? Click Here to send us your thoughts.